Popularly known as Coachella Music Festival, the Coachella Valley Music and Arts Festival was established in 1999 by Rick Van Santen and Paul Tollet. It is a yearly event which takes place at the Empire Polo Club located in Indio, California.
Coachella Music Festival is a very popular event both in the United States and out of the United States. It is an event which plays host to artists from all parts of the world. Also, it features various genres of music. Some of the genres featured at Coachella Music Festival are pop, rock, hip hop, electronic dance music, and indie. Although famous as a music festival, from its full name “Coachella Valley Music and Arts Festival”, it is obvious that this festival is a lot more than just a music festival. Due to this, there are provisions for exhibiting other forms of arts apart from music. Some of these forms of arts are sculptures and art installations.
Although Coachella Music Festival official got started in 1999, plans for its establishment go way back to 1993. While Coachella is now an event that is known to take place over a couple of days, it did not start out this way. It began as a single day event in 1999. The next year, it did not hold. It, however, held in 2001 and a one-day event. Since then, it has gradually expanded into a two-day event and even a three-day event.
Coachella Music Festival is not just very popular. It is also one of the most profitable in the United States